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Top pick: FLAMEKO Wilton 50 inch – Highest score in the file: 4.7 from 442 reviews, flame-only mode, a front outlet and a stated UK 13 A plug. Best value: NETTA stove heater – Lowest price in the set at about £59.99, with 1,455 reviews, for a budget under £70. Not the highest score. Updated 22.10.2026.
An electric fireplace on amazon.co.uk is a plug-in fan heater with an LED flame. It is not a wood stove and not a gas fire.
Which? treats about 1.4–2 kW as supplementary warmth, because electricity is the expensive fuel. Sort by installation, then watts, then the review themes that repeat: remotes, fan noise, and heat that cycles off. How to order those checks is in the [electric fireplace buying guide](/hub/fireplaces-and-stoves/electric-fireplace/sub/electric-fireplace-buying-guide).
It stands on a hearth, hangs on a blank wall, or drops into an existing opening. Ignore room-size fields when two 1800 W listings claim different areas. Do not plan a room around the figure of 2000 square feet, the smaller figure of 52 square feet, or the figure of 37 m².
Four jobs show up in the twelve amazon.co.uk listings. Wall and media-wall fires, including both models, both widths and the, are slim cases for a flat wall or a stud recess. Insets, the and the, go into an opening. A 127 cm fire does not fit a 16 inch insert. Stoves, both models and the, stand on the floor. Is a white suite you assemble, and its size lines do not agree.
An electric fireplace on amazon.co.uk is a plug-in fan heater with an LED flame. It is not a wood stove and not a gas fire. Which? treats about 1.4–2 kW as supplementary warmth, because electricity is the expensive fuel.
An electric fireplace on amazon.co.uk is a plug-in fan heater with an LED flame. It is not a wood stove and not a gas fire.
Which? treats about 1.4–2 kW as supplementary warmth, because electricity is the expensive fuel. Sort by installation, then watts, then the review themes that repeat: remotes, fan noise, and heat that cycles off. How to order those checks is in the [electric fireplace buying guide](/hub/fireplaces-and-stoves/electric-fireplace/sub/electric-fireplace-buying-guide).
It stands on a hearth, hangs on a blank wall, or drops into an existing opening. Ignore room-size fields when two 1800 W listings claim different areas. Do not plan a room around the figure of 2000 square feet, the smaller figure of 52 square feet, or the figure of 37 m².
Four jobs show up in the twelve amazon.co.uk listings. Wall and media-wall fires, including both models, both widths and the, are slim cases for a flat wall or a stud recess. Insets, the and the, go into an opening. A 127 cm fire does not fit a 16 inch insert. Stoves, both models and the, stand on the floor. Is a white suite you assemble, and its size lines do not agree.
An electric fireplace on amazon.co.uk is a plug-in fan heater with an LED flame. It is not a wood stove and not a gas fire. Which? treats about 1.4–2 kW as supplementary warmth, because electricity is the expensive fuel. Sort by installation, then watts, then the review themes that repeat: remotes, fan noise, and heat that cycles off. How to order those checks is in the electric fireplace buying guide. It stands on a hearth, hangs on a blank wall, or drops into an existing opening.
The FLAMEKO Wilton is a 127 cm media-wall fire, 21.5 kg, with 900 W and 1800 W heat, a 16–28°C thermostat, and warm air directed from the front. Across 442 amazon.co.uk reviews it sits at 4.7, the highest star line in this set, at £239.97. Reviewers who use the LEDs often call the flame quiet and the fit straightforward, and the box includes logs, crystals, a wall bracket, floor brackets, and a remote with batteries. The listing states a UK 13 A plug and says a television, mirror, or artwork can sit above because the outlet is at the front, though it gives no millimetre gap. One review describes a whirring from the flame mechanism that grows louder over weeks with the heater off, so the display is not silent for everyone. Several buyers never switch the element on, which means the heat comments are a smaller slice of the file than the star count suggests. In this comparison it is the top pick when you want a wide fire with a stated front outlet and a large, high-rated review file.
Pros
4.7 from 442 amazon.co.uk reviews, the highest stars in this set
Flame with or without the 900 W or 1800 W heater
Front outlet, a stated UK 13 A plug, and logs plus crystals in the box
Thermostat from 16–28°C, a timer, and batteries included with the remote
Cons
£239.97 is near the top of this set
One review of a whirring flame mechanism that gets louder over time
No millimetre gap for a television is printed on the listing
21.5 kg to lift into a recess
Best for: You are fitting a 127 cm media wall and want the highest-rated wide fire in this set, with a stated front outlet.
Less suitable: You need a 16 inch inset, a corner heater, or a stove under £70.
Can the FLAMEKO Wilton run the flame without heat?
Yes. The listing says the LED flame can run with or without the 900 W or 1800 W heater, with a 16–28°C thermostat and a timer.
Can you put a television above it?
The listing says warm air leaves at the front, which is why it claims a TV, mirror, or artwork can sit above. It does not state a millimetre gap. Follow the manual for this model.
What plug does it use?
The bullets say it plugs into a standard UK 13 A socket. The box includes the fire, wall bracket, standing brackets, logs, crystals, and a remote with a battery.
The INMOZATA IF-50 is the other 127 cm case, at £229.90, and the saved listing records 4.6 from 481 reviews. It can sit on the floor, hang on a wall, or drop into a recess of 124.6 × 32.3 × 15.2 cm, and at 24.5 kg that recess is a two-person lift. Heat is 900 W or 1800 W, the flame runs without the element, and the timer runs from 1 to 8 hours with a 16–28°C thermostat. The central top grille is said to send warm air forward, which is the listing's reason a television can go above, and there is still no measured screen gap. Several UK reviews say the remote does nothing, and the route described was a full return after the fire was already built in. The thermostat also fails to hold the set temperature for more than one buyer. The 37 m² coverage line is listing copy, not a room test, and the saved listing does not state a UK 13 A plug.
Pros
Wall, recess, or floor, with a printed recess of 124.6 × 32.3 × 15.2 cm
4.6 from 481 reviews in the saved listing
Flame without heat, 12 colours, and a 1–8 hour timer
£229.90, slightly under the Wilton, with heat directed forward from the top grille
Cons
Remote failures in several UK reviews, with a full return as the fix described
Thermostat does not hold the set temperature for some buyers
24.5 kg, so a recess fit needs two people
UK 13 A plug is not stated in the saved listing
Best for: You want a 127 cm fire you can recess, hang, or stand, and you can return it if the remote fails after fitting.
Less suitable: You want the higher star line and a stated 13 A plug, or you are fitting alone.
Yes. The bullets say you can run the 12-colour flame without the 900 W or 1800 W heat, with a timer from 1 to 8 hours.
Is it meant to go under a television?
The listing says the central top grille sends heat forward, so it can be installed under a TV. Reviews describe fitting it into a media wall as a two-person lift at 24.5 kg.
Do the reviews mention the remote?
Several UK reviews in the saved listing say the remote did not work and that the seller's phone number was no help. The star line is still 4.6 from 481 reviews.
The FLAMEKO Verona is a 50 × 60 × 17 cm insert, 9.8 kg, sold for a 16 inch or 18 inch opening at £159.97. The amazon.co.uk line is 4.6 from 195 reviews. Heat is 1000 W or 2000 W, the LED flame runs without the element, and the fan outlet is on the upper front. Reviewers who already have a fireplace often say it looks right and that the nine colours are what they actually use. One buyer found the heat buttons on the remote unclear without the instructions, and another says the element cuts out before a closed room feels warm. A shopper question about a timer is unanswered in the stored bullets, so do not assume a weekly programme. The saved listing mentions 13 A. It is the stronger inset here when you want two heat levels and a named 16 or 18 inch opening, though the review file is smaller than the Zanussi's.
Pros
Sized for a 16 inch or 18 inch opening, 50 cm wide and 9.8 kg
4.6 from 195 reviews
1000 W or 2000 W, with the flame able to run without heat
Upper-front outlet, and 13 A appears in the saved listing
Cons
Heat buttons on the remote are unclear for one reviewer
One review says the element stops before a closed room feels warm
A timer is not confirmed in the stored bullets
195 reviews is a smaller file than the Zanussi inset
Best for: You have an existing 16 or 18 inch opening and you want two heat levels.
Less suitable: You are hanging a 127 cm fire on a blank wall, or you need a confirmed weekly timer.
The listing says it is a 50 cm, 16 inch insert designed for a 16 inch or 18 inch fireplace opening. Dimensions are 50 × 60 × 17 cm and the weight is 9.8 kg.
Can you use only the flame?
Yes. The bullets say the LED flame, with five brightness levels and nine colours, can run with or without the 1000 W or 2000 W heater.
Does the heat stay on?
One UK review says the heat turns off quite soon and does not warm a closed room much. Others are pleased with the flame and the price. The thermostat range on the listing is 16–28°C.
The Silonn is the only corner heater in this set: about 60 cm on the long face, 7.7 kg, 1400 W and 4777 BTU, at £129.97 with 4.5 from 452 reviews. You fit the legs, then use the remote or the app, and reviewers say the remote is the simpler of the two. One buyer a metre away did not turn the television up, which fits a little-noise theme better than treating the listing's 37 dB claim as a measurement in your room. The flame is dimmer than the photographs for more than one reviewer, and less like a Dimplex. The temperature line on the page is 62°F to 82°F, so you are reading a Fahrenheit range on a UK listing. A tilt shut-off above 45 degrees is that model's claim, not a feature of the other fires here. It suits an empty corner or a conservatory top-up, and it will not drop into a 16 inch opening.
Pros
Corner format at £129.97, 7.7 kg, with 4.5 from 452 reviews
Remote that reviews say works, plus an app
1400 W top-up, and buyers mention a conservatory in winter
Tilt shut-off above 45 degrees is stated on this listing
Cons
Flame is dimmer than the photos in more than one review
Thermostat range is printed in Fahrenheit (62–82°F)
1400 W, not the 2 kW of the inset stoves
A little fan noise, and one unit later made an odd noise
Best for: You have an empty corner and you want a portable heater with a remote, not a 16 inch insert.
Less suitable: You need a media-wall fire, a named fireplace opening, or a flame as bright as the listing photos.
No. It is a freestanding corner heater, 25.4 × 50 × 58.7 cm and 7.7 kg. Reviews describe fitting the legs and then plugging it in.
Can you control it from a phone?
Yes. The listing includes an app and a remote. One review found the phone setup fussier than the remote, then fine.
How loud is it?
The listing claims 37 dB. A review from one metre away could hear it but did not turn the television up. Another unit later started making an odd noise.
The NETTA arch stove is £69.99, 5.5 kg, and 1950 W, with 4.4 from 1,359 amazon.co.uk reviews. The case is 23 × 37.5 × 51 cm, and reviewers who wanted a small stove in an opening often say the look works once the four legs are screwed on, three screws each, even though the assembly field says no assembly is required. Heat on two settings is the praise that repeats. Fan noise is the complaint that splits the file, including buyers who will not leave it on and others who say the television covers it. Light scratches on the cabinet come up often, and one review says the thermostat knob does not line up with the painted mark. The flame is dimmer than some buyers wanted. The fuel-type field prints Electric and Wood, which is a catalogue clash on an electric heater, and the listing does not say the flame runs with the element off.
Pros
£69.99 with 4.4 from 1,359 reviews
1950 W stated as one figure, unlike the cheaper NETTA's split watts
Arch front that reviewers say looks like a small stove in an opening
Four screw-on legs, described as a short job by some buyers
Cons
Fan noise divides the reviews, and some buyers will not leave the heat on
Scratched cabinets are a frequent arrival comment
Thermostat knob does not match the painted scale in one review
Flame-only mode is not stated, and the fuel field also says Wood
Best for: You want a small freestanding stove near £70 and you can tolerate fan noise with the heat on.
Less suitable: You need a quiet flame-only evening, a wall fire, or a listing whose assembly field matches the legs.
Reviews say you screw on four legs, about three screws each. The listing field for assembly says No, which does not match those reviews.
Is it quiet?
No single answer. Some reviews say it is not loud with the television on. Others say the fan is too loud to leave running. Heat output on the listing is 1950 W.
Is the fuel wood?
The fuel-type field says Electric, Wood. The product is an electric stove heater with a log effect. It does not burn wood.
The Zanussi ZEFIST1001SS is a stainless inset at £120, 8.6 kg, with 2 kW on two settings and 4.4 from 421 reviews. The title gives a room of 20–30 m², and the coverage field prints 215–323 square feet, which is the same band in different units and still a listing claim rather than a test. Reviewers say it fits a standard 16 inch opening and that the pebble LED is better than they expected at this price, including as a replacement for an old gas or electric fire. The flame is stated to run without heat, and the saved listing includes a 13 A supply note. One verified review says the remote promised in the title was not in the box, and the buyer took a £19.50 partial refund. Another says the fan does not push heat far, and a thermostat reading of 24°C did not match a separate thermometer. The guarantee wording in the bullets splits a free first year from a second year if you register, and the two sentences do not match exactly.
Pros
£120 stainless inset that reviews say fits a standard 16 inch opening
4.4 from 421 reviews
2 kW, flame without heat, a timer, and a 13 A note in the saved listing
Pebble flame praised at this price by people replacing an older fire
Cons
One verified review says the remote was missing and accepted a £19.50 refund
Fan does not throw heat far, in a review
A 24°C thermostat reading did not match another thermometer
Guarantee sentences in the bullets do not agree with each other
Best for: You are replacing a fire in a standard opening and you will check that the remote is in the box.
Less suitable: You need a 127 cm media wall, or you want two heat levels at 1000 W and 2000 W like the Verona.
The title says it does. One verified UK review says the remote was not in the box and the buyer took a £19.50 partial refund. Check the carton before you fit the fire.
Will the flame run without heat?
Yes. The bullets say the LED flame and pebbles work independently of the 2 kW heater, and there is a timer and a thermal cut-off.
What opening is it for?
It is an inset. One review says it fitted a standard 16 inch fireplace. The title gives a room size of 20–30 m². The coverage field says 215–323 square feet.
The Dimplex Cheriton Deluxe, model CHT20X-BR, is a freestanding Optiflame stove in brass and black, 63.9 cm wide, 68.2 cm high and 19.4 cm deep, at 11.6 kg. The listing states 2 kW and coverage of 20 m², while a separate power field says 10 W without calling that figure flame-only draw, so the two numbers stay apart. Across 406 amazon.co.uk reviews it is 4.4, at £250, the highest price in this set. Reviewers replacing an older Dimplex often praise the flame, the remote, and the way it sits flat on a hearth without sticking far into the room. The black lead shows on pale stone, and one review says the plastic surround's bottom edge pulls inward, so the case is not plumb in a straight opening. Warehouse-return stories in the file mention a damaged box, the wrong colour, and a missing connecting cable; those are return-stock reports, not a counted failure rate for new units. Optiflame on this model is an LED flame, not Dimplex Optimyst water vapour.
Pros
Optiflame LED on a named Dimplex stove, 63.9 cm wide and 19.4 cm deep
4.4 from 406 amazon.co.uk reviews
Reviews describe remote, thermostat, timer, and more than one flame look
2 kW with a listing coverage of 20 m², and it sits flat on a hearth
Cons
£250 is the highest price in this set
Black lead shows on pale stone; plastic surround and an uneven bottom edge in reviews
A 10 W power field is not explained as flame-only draw
Warehouse-return reviews mention damage, the wrong colour, or a missing cable
Best for: You want a named-brand stove on a hearth and you are not building a media wall.
Less suitable: You need a 127 cm wall fire, a 16 inch inset, or a stove under £70.
No. The listing calls it Optiflame, which is Dimplex's LED flame name on this model. The materials include alloy steel and plastic.
Will it suit a fireplace hearth?
It is freestanding, 63.9 cm wide, 68.2 cm high, and 19.4 cm deep, at 11.6 kg. Reviews say it sits flat and does not stick out far. One review wanted a white lead for pale stone.
What heat does the listing state?
Heat output is 2 kW and the coverage field says 20 m². A separate power-consumption field says 10 W. The saved listing does not say that 10 W is the flame-only draw.
The PURFINO IF-1840 is the 102 cm wall fire at £189.99, listed at 19.8 kg, with a thermostat from 15–30°C and 12 flame colours plus a crackle you can mute. The title says 900 W and 1500 W while the specification says 1800 W, so the page does not give you one heat figure. The star line is 4.4 from 151 reviews, and the review bodies in the saved listing match the 92 cm PURFINO, so this is not a second independent sample. In that shared text the positive notes are a quiet fan and the colour choice, and the repeated complaints are a dead remote after battery changes, a tinny crackle, a bright top backlight, and white wiring left visible after fitting. The same image URL is used for both widths. Shared reviews also disagree on heat: some say it throws into the room, and one says not much comes out. Buy the 102 cm case only if you have measured that width and you will test the remote on day one.
Pros
102 cm wall case, 12 flame colours, and a crackle that reviews say can be switched off
Thermostat stated from 15–30°C
Positive shared reviews mention a quiet fan
£189.99 if 102 cm is the width you measured
Cons
Title says 900/1500 W and the specification says 1800 W
Review text and the image URL are shared with the 92 cm listing
Shared reviews include a remote that does not work after battery changes
Heat outlet and a UK 13 A plug are not stated
Best for: You have measured a 102 cm wall and you will check the remote before you finish the surround.
Less suitable: You wanted reviews that apply only to this width, or a stated flame-only sentence on the page.
The price is £189.99 against £159.99, the model is IF-1840, and the dimension field is 101.6 cm rather than 91.4 cm. The image URL and the review bodies in the two saved listings match.
Which wattage is on the listing?
The title says 900 W and 1500 W. The heat-output specification says 1800 W. Both are in the saved listing, so the display keeps both.
What do the reviews say about the remote?
The shared review text includes a remote that does not work after battery changes, a tinny crackle that can be switched off, and bright top lights that show after fitting.
The PURFINO IF-1836 is the 92 cm wall fire at £159.99 and 18.3 kg, with the same 15–30°C thermostat and 12-colour flame as the wider model. The title again says 900 W and 1500 W, and the specification says 1800 W. The 4.4 from 151 reviews is the same count as the 102 cm listing, and the saved review text is shared, so you should read it once. Buyers who like it mention a quiet fan and a crackle that can be switched off. More than one review says the remote does nothing even with fresh batteries, and the top backlight is brighter than the photographs. Dimension labels print 91.4 × 12 × 46.6 cm in an order that looks swapped for a 92 cm-wide fire, so measure the wall from the size label rather than from the depth and width tags. At £30 less than the wider PURFINO it is the one to shortlist if 92 cm is the gap you have, with the remote and the watt clash as the checks before you drill.
Pros
92 cm wall fire at £159.99, £30 under the 102 cm PURFINO
12 colours and a crackle reviews say you can mute
Thermostat stated from 15–30°C
Positive shared reviews describe a quiet fan
Cons
Title watts and the 1800 W specification disagree
The review file is the same text as the 102 cm ASIN
Remote failures after battery changes in that shared text
Axis labels on the dimensions look swapped
Best for: Your wall gap is about 92 cm and you will test the remote on the first day.
Less suitable: You need an independent review sample, a 16 inch inset, or a stated heat-outlet direction.
The YITAHOME is a white engineered-wood fire and surround at £199.99, 26.2 kg, with 4.4 from 141 reviews. Reviewers who built it put the job at about 50 minutes, and several use the LED flame more than the 1800 W heater. The 16-colour strip can run separately from the flame and the heat, but one review says it flickers after about 10 minutes until you switch it off and on. The listing disagrees with itself on size: the title says 18 inch, a bullet says a 23 inch built-in, and the dimension lines print both 32.5 × 80.5 × 80.5 cm and 76.5 × 21 × 80.5 cm. A coverage field of 2000 square feet is not a usable room size for 1800 W; a different bullet says up to 30 cubic metres, which is another claim, not a test. One buyer was disappointed with the wall fixings and planned to use others. It is a freestanding white suite if you will assemble it and ignore the square-footage line.
Pros
White surround you assemble, with reviews putting the build at about 50 minutes
Flame, 16-colour strip, and 1800 W heat can run separately
4.4 from 141 reviews, and several buyers call it quiet
Remote plus buttons on the body
Cons
Size lines clash: 18 inch, 23 inch, and two different centimetre sets
2000 square feet on the listing is not a usable room size
LED strip flickers after about 10 minutes in one review
Wall fixings disappointed one buyer
Best for: You want a white freestanding suite and you will assemble it without trusting the coverage field.
Less suitable: You need a measured inset, a 127 cm media wall, or a single agreed size on the page.
Yes. Reviews say assembly took about 50 minutes. Weight on the listing is 26.2 kg. One review was unhappy with the wall fixings.
Can the lights run without heat?
The bullets say heating, the flame, and the 16-colour strip can run together or separately. Several reviews use the flame and skip the heater.
Does it heat 2000 square feet?
That figure is in the heating-coverage field. The same file also says up to 30 cubic metres and 1800 W. Do not treat 2000 square feet as a measured room size.
The shallower INMOZATA, model F2050A1, is 127 cm wide and 11 cm deep, at 18.8 kg and £199.99. The star line is 4.4 from 30 reviews, and the saved listing holds nine UK texts, which is too small a sample to treat as settled. Those short reviews praise the colours, a straightforward fit, and the flame for the money. One buyer lost about a week to a delayed shipment that then needed a replacement, which clashed with building work. The bullets offer 900 W and 1800 W, a 1–9 hour timer, a thermostat from 18–35°C, and a top-front outlet the seller says sends air forward. A 37 m² coverage field and a 5300 BTU line sit beside those watts, and neither is a measured room test. There is no cluster of dead remotes in this short set, unlike the three-way INMOZATA, though 30 reviews can hide a fault a larger file would show.
Pros
11 cm deep, so it suits a shallower recess than the 14 cm three-way model
Flame without heat, 12 colours, and a 1–9 hour timer
Top-front outlet described as blowing air forward
£199.99, under the wider three-way INMOZATA
Cons
Only 4.4 from 30 reviews, with nine texts in the saved listing
One delayed and replaced delivery in that small set
37 m² and 5300 BTU are listing lines, not a room test
UK 13 A plug is not stated
Best for: You have a shallow 127 cm recess and you accept a 30-review sample.
Less suitable: You want a large review file, or a fire that has to match a 16 inch opening.
The smaller NETTA, model YH-19C-DC, is the lowest price in this set at £59.99, with 4.2 from 1,455 reviews. The title says 1600–1800 W and the specification says 2000 W, the weight lines say 3.55 kg and 4.5 kg, and the dimension lines disagree on 46 × 22 × 35.5 cm. Reviewers who like it say it fits a small hearth or a shed room, the log effect is better than the price suggested, and the heat feels strong for the size. The legs are fiddly, the fan hums or rattles for some buyers, and one review says it cannot run from an extension lead, so the socket has to be in reach. One unit stopped heating after a few days, with a noise and a smell, while the light still worked, and another delivery had cracked or loose front glass. A coverage field of 52 square feet is not a room measurement you should plan around. In this set it is the best value when the budget stays under £70 and you accept plastic, hum, and a listing that disagrees with itself.
Pros
£59.99, the lowest price in this set, with 1,455 reviews
Log effect that several buyers say beats the price
Two heat settings and a stated thermal cut-off
Light enough that reviews mention moving it between a small hearth and a shed room
Cons
4.2 stars, the lowest rating line in this set
Title says 1600–1800 W and the specification says 2000 W
Fiddly legs, fan hum, and one review that rules out an extension lead
Flame-only mode is not stated, and 52 square feet is not a usable room size
Best for: Your budget stays under £70, a wall socket is in reach, and some hum is acceptable.
Less suitable: You need one agreed watt figure, a quiet flame with the heater off, or a 16 inch inset.
The title says 1600–1800 W. The heat-output field says 2000 W. Coverage is listed as 52 square feet. Use those as listing lines, not as a room test.
Can it go on an extension lead?
One UK review says it cannot, and the buyer had to change the plug arrangement. Fire-service advice is to use a wall socket for a heater. The listing does not promise extension-lead use.
What arrives in the box?
A freestanding stove. Reviews say the feet are fiddly to fit. The bullets give a 365-day warranty and a plastic cast-iron-effect body.
How we compared
Twelve amazon.co.uk electric-fireplace listings were scored in the comparison file on a 0–100 scale. Those scores are mapped on this page. They are not a laboratory test. The weights below are the buying priorities for this page and sum to 100. Installation asks whether the fire matches a blank wall, a 16 inch opening, a corner or a hearth. The heat figure is the watt line, read as a top-up, with room-size claims left out. Controls cover flame-only mode, a thermostat, a timer and where the warm air leaves, including a stated BS 1363 plug where the listing gives one. Evidence and price cover the star line, the review count and the shelf price against that job. The top pick is the highest score. The best value is the under-£70 listing with a four-figure review count, which is not the highest score. Prices are the amazon.co.uk shelf prices in the comparison file.
1
Installation
25%
A 127 cm wall fire does not fit a 16 inch insert. The score follows the stated job: blank wall, existing opening, corner, or a stove on the floor.
2
Heat figure
20%
Watts are a top-up, not whole-home heat. A single readable watt line scores above a title that disagrees with the specification. Room-size fields are not treated as performance.
3
Flame and outlet
30%
Flame without heat, a thermostat and the fire's own timer matter for evening use. A front outlet matters if a television sits above. A stated UK 13 A plug is ordinary living-room use.
4
Reviews and price
25%
Stars and review count come from the amazon.co.uk line. Repeated faults in the texts, such as a dead remote or fan noise, count against a high star line. Shelf price is judged against that job.
Independent review
Last updated: 22.10.2026
8 sources checked
Electric fireplace buying guide
Match the opening first, then the watts, then whether the flame runs with the heater off. A large UK review count outweighs a high star line from a handful of ratings. A hand-held timer in the socket is the wrong extra, and a room-size field is not a heating test.
What is an electric fireplace?
An electric fireplace in this comparison is a plug-in fan heater with an LED flame. It stands on a hearth, hangs on a blank wall, or drops into an existing opening. It does not burn logs, and it is not a gas fire. Which? treats about 1.4–2 kW as supplementary warmth, because electricity is the expensive fuel. Ignore room-size fields when two 1800 W listings claim different areas.
Best for
A 16 inch opening, measured before you compare flame colours
A media wall that needs a front outlet and the manual's television gap
A portable log-effect heater under £70, if fan noise is acceptable
Not ideal for
Whole-home heating, or a room planned from a square-footage claim
A kitchen, a bathroom, or any new circuit, without an electrician
A quiet flame-only evening on a NETTA, where that mode is not stated
Mistakes to avoid
1
Colour before the tape measure
A 127 cm fire does not fit a 16 inch insert. The YITAHOME page disagrees with itself on size. The PURFINO centimetre order looks swapped. Measure the opening, then compare the flame.
2
A plug-in timer or a covered outlet
UK manuals warn that a plug-in timer can defeat the thermal cut-out. Do not cover the heat outlet, dry washing on the heater, or run it from a coiled extension lead. Use the fire's own timer.
3
Trusting the room-size field
Which? treats about 1.4–2 kW as supplementary heat. Do not plan from 2000 square feet, 52 square feet, or 37 m². Those lines are not a room test in this file.
What to weigh up
Installation
High
The first decision is where the fire has to go. A blank wall or a stud recess takes a wall case. An existing opening takes an inset, and a 127 cm fire does not fit a 16 inch insert. A corner takes the Silonn, the only corner heater in this set. A hearth takes a freestanding stove: either NETTA, or the Dimplex Cheriton if you want a named Optiflame stove. Measure before you compare LED colours. The FLAMEKO Verona is listed for a 16 inch or 18 inch opening.
Watts and flame-only mode
High
Read watts as a top-up, not as the only heat in the house. Which? treats about 1.4–2 kW that way because electricity is the expensive fuel. Do not use the YITAHOME 2000 square feet line, the smaller NETTA 52 square feet line, or the INMOZATA 37 m² line as measured performance. The NETTA arch states 1950 W. The smaller NETTA title says 1600–1800 W and the specification says 2000 W. Both PURFINO titles say 900 W and 1500 W while the specification says 1800 W. The Verona states 1000 W and 2000 W.
Which option suits you?
Three typical situations, each with a recommendation from this comparison.
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Existing 16 inch opening
Measure the opening before you compare flame colours. The FLAMEKO Verona is listed for a 16 inch or 18 inch opening, at about £159.97, with 1000 W or 2000 W and 4.6 from 195 reviews. A 127 cm wall fire will not drop into that opening.
You need a wide fire and a front outlet if a television sits above. The FLAMEKO Wilton is the top pick at about £239.97: 127 cm, warm air from the front, and 4.7 from 442 reviews. The listing prints no millimetre gap, so follow that manual.
You want a log-effect heater you can move, and you will accept fan noise. The NETTA stove heater is the best value at about £59.99, with 4.2 from 1,455 reviews. The title and the specification disagree on watts, and flame-only mode is not stated.
The top pick is the FLAMEKO Wilton at about £239.97. It is a 127 cm media-wall fire with 900 W or 1800 W, a flame that runs without heat, a front outlet and a stated UK 13 A plug. Across 442 amazon.co.uk reviews it sits at 4.7, the highest star line in this set. The listing does not give a millimetre gap for a television. One review describes a whirring flame mechanism. This is not a lab test.
How much does an electric fireplace cost?
These twelve amazon.co.uk listings run from about £59.99 to about £250. The two NETTA stoves are about £59.99 and about £69.99. Mid listings run from about £120 to about £199.99, including the Zanussi inset, the Silonn corner, the FLAMEKO Verona and both PURFINO widths. The upper end is about £229.90 to about £250 for the INMOZATA three-way, the FLAMEKO Wilton and the Dimplex Cheriton. Shelf prices are from the comparison file, not a live guarantee.
What should I check before I buy an electric fireplace?
Start with the opening. A 127 cm wall fire does not fit a 16 inch insert. Then read the watts as a top-up, not as a room-size promise. Look for a flame that runs without heat, a thermostat and the fire's own timer. Do not add a plug-in timer, because UK manuals warn it can defeat the thermal cut-out. If a television sits above, use a model with a front outlet and that model's gap. A factory 13 A plug into a visible socket is ordinary use.
Can I put an electric fireplace under a TV?
Only if that model sends warm air forward and you keep the gap in its manual. The FLAMEKO Wilton listing says the outlet is at the front, so a television can sit above, and it prints no millimetre gap. The INMOZATA three-way says the top grille sends heat forward and still gives no measured screen gap. Do not treat every electric fire as safe under every television. A buried cable or a new circuit is work for an electrician, not a plug-in job.
Is an electric fireplace a wood stove?
No. These are plug-in fan heaters with an LED flame. They do not burn logs, and the Dimplex Cheriton is Optiflame LED, not a water-vapour Optimyst fire. The NETTA arch listing prints a fuel field of Electric and Wood, which is a catalogue clash on an electric heater. If you want a real fire instead, the choice between an open fire and a stove is in open fire or a wood-burning stove.
What does an electric fireplace cost to run?
Ofgem's Direct Debit average for 1 October to 31 December 2026 is 26.32 pence per kWh in England, Scotland and Wales. Full 2 kW heat is about 53 pence an hour while the element is on. 900 W is about 24 pence. Flame-only mode and a thermostat that cycles the element cost less. Northern Ireland uses that household's tariff. Which? treats about 1.4–2 kW as supplementary heat, not whole-home heating. The 36 and 38 percent seasonal floors are a primary-energy metric, not wasted electricity.
When do I need an electrician?
A factory 13 A plug into a visible living-room socket is ordinary use. Call an electrician for a buried cable, a fused spur, a new circuit, a kitchen or bathroom, or structure you cannot identify. Fixed wiring has to be safe to BS 7671, and notifiable work includes new circuits and kitchens and bathrooms. The 127 cm INMOZATA three-way is 24.5 kg, so a recess fit needs two people. That is a lifting job, not a wiring one.
Which cheap stove is the best value?
The best value is the NETTA stove heater at about £59.99, with 4.2 from 1,455 reviews. The title says 1600–1800 W and the specification says 2000 W. Reviews mention fiddly legs and fan hum, and flame-only mode is not stated. The NETTA arch at about £69.99 states a single 1950 W figure and 4.4 from 1,359 reviews, with the same noise split and no stated flame-only mode. Neither is a 16 inch inset or a 127 cm wall fire.
Our verdict
The top pick is the FLAMEKO Wilton at about £239.97. It is a 127 cm media-wall fire with 900 W or 1800 W, a front outlet, a stated UK 13 A plug, flame-only mode, a thermostat and a timer, and 4.7 from 442 amazon.co.uk reviews, the highest star line in this set. One review describes a whirring flame mechanism, and the listing gives no millimetre gap for a television. The best value is the NETTA stove heater at about £59.99: 4.2 from 1,455 reviews, the lowest price here, if the budget stays under £70 and some fan hum is acceptable. The title says 1600–1800 W and the specification says 2000 W. Neither figure is a laboratory result. A 127 cm wall fire does not fit a 16 inch opening.
Best overall
FLAMEKO Wilton 50 inch
Highest score in the file: 4.7 from 442 reviews, flame-only mode, a front outlet and a stated UK 13 A plug.
Fireplaces and stovesElectric firesamazon.co.uk listings
Peter F. is the editor for DIY & tools at productscompared.co.uk. Comparisons in this category are checked against amazon.co.uk listings, review evidence and public UK sources.
Updated: 22.10.2026
8 sources checked
Guides to electric fireplaces
Guides on what to look for, how to use a product, and common mistakes.
Public UK sources used for this comparison. amazon.co.uk prices, stars and review counts were taken from the listings in the comparison file, checked on 19 October 2026.
This page contains affiliate links to amazon.co.uk (tag pcuk26-21). If you buy through them, we may earn a commission at no extra cost to you. Prices, stars and review counts are from the listings. This is not a laboratory test.